2 часа назад
Senior Manager, Product Marketing Experiences (AI)
125 000 - 150 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Product Marketing Experiences (AI) (Digital Product Marketing): Leading the strategy, optimization, and execution of web experiences for retail investment products and platforms with an accent on AI search, LLMs, acquisition, engagement, and conversion. Focus on managing end-to-end web content delivery, coordinating cross-functional stakeholders, and using performance metrics to improve digital product experiences.
Location: Hybrid position in Westlake, Texas, or Austin, Texas
Salary: $125,000–$150,000 per year
Company
provides retail investment products and platforms and delivers integrated marketing experiences for clients and prospects.
What you will do
- Lead the strategy, optimization, and management of product marketing web experiences across investment products and platforms.
- Identify opportunities to improve acquisition, engagement, product awareness, and conversion, with a focus on AI search and large language models.
- Manage web updates, content enhancements, and digital experience optimizations from planning through implementation.
- Translate product marketing strategies and business objectives into effective digital experiences.
- Partner with product marketers, AI subject matter experts, channel teams, creative agencies, and publishing partners.
- Monitor performance metrics and recommend data-driven improvements aligned with brand standards and client needs.
Requirements
- Extensive marketing experience; experience in financial services or another highly regulated industry is preferred.
- Experience developing marketing strategy, creative direction, and digital experiences or web pages.
- Experience managing end-to-end web content processes and projects.
- Knowledge of AI search, large language models, and digital experience optimization techniques.
- Ability to lead complex cross-functional initiatives and influence stakeholders without direct authority.
- Strong written and verbal communication, analytical, execution, project management, and risk-management skills.
Culture & Benefits
- Hybrid work approach balancing workplace flexibility with regular in-person collaboration.
- Health, dental, and vision insurance.
- 401(k) with company match and employee stock purchase plan.
- Paid vacation, volunteering time, parental leave, and family-building benefits.
- Tuition reimbursement and a 28-day sabbatical after five years of service for eligible positions.
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