Sr. Manager, NAM Digital Marketing (Ecommerce)

Location: Hybrid role based at the Dallas, Texas office, with onsite work 2–3 days per week and the remaining days remote. Approximately 15% travel is required for internal meetings, conferences, and customer visits.

Salary: $126,000–$175,000 annual base salary, depending on location and experience.

Company

hirify.global develops technology products that support collaboration, productivity, and learning.

What you will do

• Define and own the North American regional growth marketing and digital investment strategy for hirify.global.com.
• Lead demand generation campaigns, traffic acquisition, funnel execution, and performance optimization.
• Manage a multi-million-dollar paid media budget, allocating spend across channels based on ROAS and customer experience.
• Set short- and long-term marketing plans and KPIs covering spend, traffic, revenue, conversion, and return on ad spend.
• Build channel and partner marketing initiatives with global, regional, ecommerce, sales, finance, merchandising, CRM, analytics, product, brand, country, and agency teams.
• Build, coach, and mentor a high-performing marketing team while supporting talent development and succession planning.

Requirements

• Many years of digital or performance marketing experience in ecommerce.
• Experience owning a paid media budget of $10M or more.
• Experience with Google PPC, affiliate marketing, Meta, TikTok, Amazon, and Rakuten media.
• Advanced analytics experience with AI, Excel, Tableau, Adobe, and Content Square.
• Strong analytical, commercial, business, and financial management skills, including data-driven decision-making.
• Proven success growing online revenue and presenting to executive and operational stakeholders.

Culture & Benefits

• Collaborative, inclusive, and growth-focused working environment.
• Medical, dental, vision, life, disability, and retirement benefits, including traditional and Roth 401(k) plans.
• Paid time off, paid holidays, bereavement leave, and paid parental leave.
• Tuition reimbursement, commuter benefits, wellness programs, flexible spending and health savings accounts.
• Employee share purchase plan, product discounts, insurance programs, legal support, and donation matching.