15 часов назад
Senior Growth Marketing Manager, Paid Social
150 000 - 185 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Growth Marketing Manager, Paid Social (Meta/TikTok): Owning and scaling direct-response paid social campaigns for new patient acquisition with an accent on CAC efficiency, ROI optimization, and data-driven creative testing. Focus on managing $1M+ monthly budgets, building forecasts and attribution models, and solving complex measurement and experimentation challenges across performance marketing channels.
Location: Remote within the United States; U.S. work authorization required
Salary: $150K–$185K per year
Company
is a technology-powered, in-network psychiatry practice improving access to mental healthcare for patients and clinicians across the United States.
What you will do
- Own the paid social strategy and manage day-to-day campaigns across Meta, TikTok, and future channels.
- Allocate budgets, optimize CAC and ROI, and recommend media mix and scaling strategies.
- Direct data-driven creative development, audience segmentation, A/B testing, and event optimization.
- Build forecasts and scenario models for spend, acquisition volume, and growth decisions.
- Lead the paid social landing page testing roadmap and evaluate experiment results.
- Partner with Data and Marketing teams on tracking, reporting, attribution, and performance insights; use AI tools to automate analysis and reporting.
Requirements
- Bachelor's degree and relevant professional experience.
- 5+ years of performance marketing experience with hands-on expertise scaling direct-response campaigns on Meta and TikTok.
- Experience personally managing monthly paid social budgets of $1M or more.
- Strong knowledge of digital marketing metrics, tracking, attribution, experimentation, and audience segmentation.
- Ability to use SQL and BI tools such as Omni, Looker, or Tableau for analysis and strategic decisions.
- Must be authorized to work in the United States; participates in E-Verify.
Nice to have
- Marketing experience in healthcare, healthtech, or another regulated industry.
Culture & Benefits
- Mission-driven, diverse, and collaborative team focused on improving mental healthcare.
- Startup environment with the opportunity to build and scale new initiatives.
- Medical, dental, and vision benefits effective on the first day of employment.
- 401(k) with match, generous paid time off, paid holidays, and paid parental leave.
- Learning and development support with an emphasis on employee well-being.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
17 часов назад
Growth Marketing Channel Manager (Fintech)
130 000 - 160 000$
1 час назад
Growth Marketing Manager (AI)
65 000 - 105 000€
2 часа назад
Performance Marketing Manager (AI)
65 000 - 105 000€
45 минут назад
Performance Marketing Lead
198 000 - 218 000$
3 дня назад
Senior Manager, Digital Marketing (Fintech)
152 000 - 191 000$
21 час назад
Senior Growth Marketing Manager (AI)
140 000 - 190 000$