1 день назад
Senior Field Marketing Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Field Marketing Manager (ABM/Regional Marketing): Developing and executing integrated field marketing programs for AHEAD’s West Region with an accent on pipeline growth, executive engagement, and high-touch regional events. Focus on optimizing account-based campaigns, analyzing ROI, coordinating sales and partner activation, and delivering measurable regional business results.
Location: Remote; Los Angeles, California or Phoenix, Arizona
Company
is seeking a marketing professional to drive regional field marketing, demand generation, and customer engagement across the West Region.
What you will do
- Develop and execute integrated field and regional marketing strategies that increase brand awareness, pipeline growth, and customer engagement.
- Design and activate executive engagement programs, CxO experiences, customer roundtables, and high-touch events.
- Lead regional demand generation, pipeline acceleration, and account-based marketing programs for high-value accounts.
- Partner with sales, product marketing, demand generation, GTM teams, technology partners, and external agencies on campaigns and co-marketing initiatives.
- Analyze campaign performance, KPIs, and ROI, using data to optimize programs and report results to leadership.
- Manage the West Region marketing budget and represent at conferences, executive forums, and customer engagements.
Requirements
- Experience developing and executing integrated, ROI-focused marketing and pipeline generation programs.
- Strong knowledge of account-based marketing strategies and execution.
- Expertise in project management and event execution.
- Familiarity with marketing automation and CRM platforms, ideally Marketo, Salesforce, and Demandbase.
- Strong analytical, written, verbal, organizational, and time-management skills.
- Willingness to travel up to 40% to support business and client needs.
Culture & Benefits
- Remote workplace supporting the West Region.
- Full-time employment with USA employment benefits.
- Collaborative work across regional, national, global, sales, marketing, and partner teams.
- Opportunity to directly influence regional business growth and measurable marketing outcomes.
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