Senior Field Marketing Specialist (US Public Sector)

TL;DR

Senior Field Marketing Specialist (US Public Sector) (Demand Generation/ABM): Leading field marketing programs that generate pipeline and accelerate sales cycles for US public-sector and federal customers with an accent on account-based campaigns, partner programs, and full-funnel demand generation. Focus on building scalable marketing strategies, analyzing pipeline attribution and ROI, and improving conversion across sales and channel initiatives.

Location: Remote, United States; based in Washington, DC. Requires 20–25% domestic travel.

Company

hirify.global delivers cloud-driven networking solutions and services, using machine learning, artificial intelligence, analytics, and automation to support digital transformation for customers worldwide.

What you will do

• Define and execute field marketing strategy for US public-sector and federal segments.
• Plan and deliver virtual and in-person events, account-based campaigns, and integrated demand-generation programs.
• Own pipeline targets, conversion performance, attribution, and ROI optimization.
• Develop scalable marketing programs and operational processes that support predictable growth.
• Partner with sales, channel, BDR, product marketing, creative, digital, and marketing operations teams.
• Create joint go-to-market campaigns with strategic partners and provide targeted content for sales motions.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field; an MBA is preferred.
• 7+ years of experience scaling field marketing programs in fast-growing technology companies with direct pipeline accountability.
• Required: experience in the US public sector, including US Federal Public Sector.
• Strong understanding of B2B demand-generation funnels, sales processes, and revenue operations.
• Advanced proficiency in pipeline attribution, conversion analysis, and ROI optimization using Salesforce, HubSpot, and other analytics platforms.
• Exceptional communication, stakeholder management, organization, and program-management skills.

Culture & Benefits

• Remote work arrangement with virtual and in-person collaboration.
• 20–25% domestic travel is expected.
• Work on cloud-driven networking solutions used by more than 50,000 customers globally.
• Inclusive workplace committed to equal opportunity and preventing discrimination and harassment.