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Описание вакансии
Текст:
TL;DR
Field Marketing Manager - LATAM (Cybersecurity): Executing field and channel marketing programs, events, and campaigns to generate enterprise pipeline and strengthen regional brand awareness with an accent on demand generation, account-based marketing, and sales alignment. Focus on building integrated regional programs, accelerating sales opportunities, managing event logistics and budgets, and measuring pipeline performance and ROI.
Location: Brazil; remote work available
Company
Cyera is a data security platform company helping businesses secure cloud-era data and enable secure collaboration.
What you will do
- Develop and execute regional field and channel marketing programs for large enterprise accounts.
- Plan integrated campaigns involving digital marketing, events, sponsorships, direct mail, teleprospecting, and webinars.
- Collaborate with sales and business development teams on territory planning, pipeline coverage, lead prioritization, and opportunity acceleration.
- Manage event logistics, including venues, schedules, audiovisual requirements, catering, contracts, and onsite execution.
- Develop co-marketing plans with regional channel partners and alliances.
- Measure program performance, manage the regional marketing budget, and improve reach, conversion, velocity, value, and return.
Requirements
- At least five years of enterprise field marketing and channel marketing experience.
- Strong knowledge of demand generation, B2B sales cycles, account-based marketing, segmentation, budgeting, and performance analytics.
- Experience creating messaging, email campaigns, direct mail, digital advertising, SDR scripts, presentations, and other marketing assets.
- Experience planning and executing successful marketing programs and events, including event contracts, BEO details, attendee recruitment, and onsite management.
- Fluent Portuguese is required.
- Ability to travel up to 30% of the time and work effectively with sales, marketing, business development, and channel teams.
Nice to have
- Spanish fluency.
- Experience with Asana, Splash, Salesforce, Marketo, or predictive analytics tools.
- Bachelor’s degree focused on marketing or business.
Culture & Benefits
- Remote work with office setup reimbursement.
- Paid holidays and sick time.
- Health, vision, and dental insurance.
- Work in a fast-paced, high-growth cybersecurity environment with a strong focus on revenue and measurable pipeline impact.
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