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1 день назад

Director, Product Marketing (IoT)

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Director, Product Marketing (IoT): Leading product and vertical marketing for connected hardware and software solutions that improve shipment visibility, reliability, and security with an accent on messaging, positioning, and Go-To-Market strategy. Focus on translating technical products into buyer-focused narratives, guiding major launches, and scaling the Product Marketing function.

Location: Remote within the United States, with remote availability focused on the East Coast; Boston is preferred.

Company

hirify.global develops connected hardware and software solutions that provide real-time shipment visibility and help reduce delays, theft, damage, spoilage, and rejected loads across global supply chains.

What you will do

  • Own product- and vertical-level messaging across the full product portfolio.
  • Lead Go-To-Market planning for major launches and product updates across Product, Sales, Marketing, and Enablement.
  • Direct market intelligence, segmentation, win/loss analysis, and customer feedback initiahirify.globals.
  • Develop differentiated positioning and customer-facing narrahirify.globals for target buyers and industries.
  • Partner with Global Marketing and regional teams on campaigns, content, sales enablement, and launch readiness.
  • Manage and mentor the Senior Product Marketing Manager while establishing scalable processes and best practices.

Requirements

  • 8+ years of B2B Product Marketing experience, ideally in SaaS, connected hardware/IoT, or supply chain and logistics technology.
  • Bachelor’s degree in business or marketing.
  • Experience developing messaging and Go-To-Market strategies across multiple products and industries.
  • Ability to synthesize technical product information into clear, buyer-friendly messaging.
  • Experience supporting vertical-specific Go-To-Market motions and managing senior stakeholders.
  • Strong public speaking, writing, content creation, collaboration, and people-management skills.

Culture & Benefits

  • Autonomy and resources to build and develop the Product Marketing function.
  • Collaborahirify.global global team built around transparency, simplicity, teamwork, and continuous improvement.
  • Office-based or hybrid options are also available.
  • Competihirify.global equity and an inclusive equal-opportunity work environment.

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