Paid Social Media Manager (Sports)

TL;DR

Paid Social Media Manager (Sports): Building and scaling full-funnel paid social campaigns for sports streaming subscriptions with an accent on platform strategy, creative testing, and performance analytics. Focus on optimizing multi-market campaigns across Meta and TikTok, translating real-time sports trends into high-converting creative, and managing budgets against ROAS and CPA targets.

Location: Hybrid, London, UK. Sunday evening work may be required during the NFL season and is compensated with time off in lieu.

Company

hirify.global is a sports streaming platform using technology to give fans access to live and on-demand sports worldwide.

What you will do

• Build, launch, optimize, and scale paid social campaigns across Meta, TikTok, X, LinkedIn, Pinterest, and other platforms.
• Develop full-funnel strategies covering brand awareness through direct-response conversion objectives.
• Collaborate with design and copy teams to create sports-focused advertising assets for fan communities.
• Run continuous A/B tests across audiences, creatives, landing pages, and bidding strategies.
• Monitor performance and prepare client-facing reports covering ROAS, CPA, CTR, and actionable business insights.
• Manage multi-figure monthly advertising budgets while meeting efficiency and delivery targets.

Requirements

• At least 3 years of hands-on paid social campaign management experience in a fast-paced marketing or advertising agency.
• Deep technical knowledge of Meta Ads Manager and TikTok Ads Manager.
• Strong analytical skills and advanced knowledge of Excel or Google Sheets, GA4, and attribution challenges.
• Experience managing client relationships, presenting reports, and delivering pitches.
• Broad and deep knowledge of sports, including fan psychology and sports culture.
• Availability for occasional Sunday evening work during NFL season, with time off in lieu provided.

Nice to have

• Experience with X Ads, Pinterest, or Google/YouTube advertising.
• Experience working across multiple markets and client accounts.

Culture & Benefits

• Hybrid working with flexible working options.
• Access to hirify.global sports content.
• 25 days of annual leave, increasing by 3 days after 3 years.
• Private medical insurance, life assurance, and pension contributions of up to 5%.
• Enhanced parental leave, an electric vehicle benefit option, and learning and development resources.
• Internal speaker series, events, and an inclusive environment focused on agility, impact, and collaboration.

Hiring process

• Applications may include a cover letter, but photos and unrelated personal information are not required.
• Interview adjustments are available to support accessibility.