Senior Marketing Operations Manager (Cybersecurity)

TL;DR

Senior Marketing Operations Manager (Cybersecurity): Build and operate the marketing systems, analytics, automation, and revenue funnel infrastructure that turn complex enterprise cybersecurity motions into measurable pipeline impact with an accent on attribution, ABM, lifecycle management, and scalable campaign execution. Focus on designing multi-touch measurement, optimizing long enterprise buying journeys, integrating the marketing technology ecosystem, and applying AI-enabled automation to improve operational efficiency.

Location: Remote within the United States

Salary: $135,000–$156,000 base pay annually

Company

hirify.global Networks provides AI-powered OT and IoT cybersecurity solutions for enterprises, government entities, and critical infrastructure organizations.

What you will do

• Own the marketing operations strategy, operating model, infrastructure, and scalable practices supporting global demand generation, ABM, partner marketing, and pipeline creation.
• Build executive dashboards, funnel reporting, attribution, ROI analysis, and spend-to-pipeline measurement across regions, segments, channels, campaigns, and partners.
• Optimize lead, contact, account, and opportunity lifecycle management, including scoring, routing, prioritization, SLAs, campaign governance, and handoffs.
• Lead operational execution for campaigns, including segmentation, email deployment, nurture programs, forms, landing pages, QA, tracking, UTM governance, and post-campaign optimization.
• Manage and improve the HubSpot, Salesforce, attribution, ABM, intent, automation, reporting, and data-enrichment technology ecosystem in partnership with Revenue Operations and IT.
• Identify and implement AI and agentic automation opportunities across reporting, workflows, personalization, content operations, and campaign execution.

Requirements

• 7–10 years of progressive Marketing Operations experience in high-growth B2B SaaS organizations.
• Experience supporting enterprise sales organizations with complex buying committees and long sales cycles.
• Deep expertise in HubSpot, Salesforce integrations, marketing automation, attribution and reporting tools, ABM technologies, intent data, and workflow automation.
• Strong knowledge of account-based marketing, lifecycle architecture, lead management, and revenue funnel optimization.
• Ability to translate complex data into executive-level insights and business recommendations.
• Experience partnering with Marketing, Sales, Revenue Operations, Finance, and executive leadership.

Nice to have

• Experience implementing AI-enabled workflows and automation.
• Cybersecurity or highly technical B2B SaaS experience.
• Experience with Power BI, Dreamdata, or comparable business intelligence platforms.

Culture & Benefits

• Medical, dental, vision, life, and disability insurance for eligible employees.
• Potential equity and variable bonus program participation.
• 401(k) plan with employer matching.
• Flexible paid time off, paid holidays, and paid parental leave.
• Benefits customized to the employee's country, with a focus on health, financial security, and work-life balance.
• Background verification is required for successful candidates.