Senior Analyst, Strategy (Digital Media)

Location: Philadelphia, Pennsylvania, United States; onsite role. The benefits include an annual work-from-anywhere option for up to four weeks per year.

Salary: $73,500–$85,000 base salary.

Company

hirify.global is an engineered marketing agency that combines data and technology across paid digital media and data-driven CRM channels to build more personalized brand-consumer relationships.

What you will do

• Partner with clients to translate business goals into activation strategies across Meta, TikTok, YouTube, and Amazon DSP.
• Lead end-to-end execution of complex multi-channel campaigns, including franchise and multi-location account structures.
• Analyze performance data to uncover consumer insights, optimize lifetime value, and refine attribution models.
• Develop and execute A/B testing frameworks for creative, audiences, and bidding strategies.
• Translate platform updates and technical developments into actionable opportunities during regular client strategy reviews.
• Coordinate Social and Amazon DSP teams to maximize reach and reduce frequency fatigue.

Requirements

• 1–3+ years of full-time experience in digital media optimization.
• Deep hands-on experience with Meta Ads Manager and TikTok Ads Manager.
• Strong understanding of YouTube and Google Ads, especially video-first activation.
• Experience with Amazon DSP or comparable sophisticated DSP platforms.
• Advanced analytical skills and the ability to turn Excel or BI data into strategic presentations and narratives.
• Ability to manage complex workloads and high-touch client relationships in a fast-paced environment.

Culture & Benefits

• Transparent communication about company financials, performance, bonus goals, and business challenges.
• Growth opportunities within a growing marketing organization.
• Healthcare, dental, and vision coverage.
• Unlimited PTO, parental leave, and 401(k) contributions.
• Wellness, mobile phone, internet, learning, tuition, and home-office equipment stipends.
• Annual work-from-anywhere benefit for up to four weeks.