Associate Director of Paid Social
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Описание вакансии
TL;DR
Associate Director of Paid Social (LinkedIn Ads/Meta): Leading paid social strategy and a pod of up to eight strategists for enterprise B2B clients, with an accent on campaign excellence, client growth, and people leadership. Focus on optimizing multi-platform advertising, solving approval and performance roadblocks, and building data-driven strategies that improve retention and account growth.
Location: Remote within the United States, with optional access to offices in Irvine, California and client travel approximately once per year or as needed. Global opportunities may be available in Canada, the UK, and Australia for candidates who permanently reside there and have current work authorization.
Salary: $100,000–$135,000 USD annual base salary, plus bonus eligibility.
Company
is a digital marketing agency helping enterprise B2B clients use paid social and other performance marketing channels to reach, engage, and convert target audiences.
What you will do
- Lead and develop a pod of up to eight Social Media Strategists and Senior Strategists.
- Set goals and establish best practices for client engagements and paid social campaigns.
- Guide LinkedIn, Meta, YouTube, Reddit, and other social advertising strategies.
- Remove approval and execution roadblocks through structured one-on-one coaching and action plans.
- Communicate campaign results to clients, executives, and internal stakeholders.
- Drive renewals, referrals, upsells, and cross-sell opportunities while meeting department KPIs.
Requirements
- 4+ years of experience at a performance or digital marketing agency, preferably with B2B clients.
- 2+ years of people management experience.
- Deep expertise in paid social advertising, especially LinkedIn Ads and Meta.
- Experience with LinkedIn Campaign Manager, ZoomInfo, 6sense, and related advertising tools.
- Strong knowledge of ICP research, ad copywriting, bid management, campaign optimization, and performance analytics.
- Must be able to work remotely from the United States; candidates in global locations must have current work authorization and permanently reside in that country.
Nice to have
- Experience with enterprise or mid-market accounts and measurable campaign success.
- Familiarity with LinkedIn ad units such as conversation ads and document ads, as well as CTV.
- Experience using Google Analytics, GA4, Excel, or comparable analytics platforms.
Culture & Benefits
- Remote-first work environment with virtual collaboration through Zoom and Slack.
- Medical, dental, vision, disability, and life insurance coverage for employees and dependents.
- Unlimited PTO with a two-week minimum, paid holidays, birthday leave, end-of-year recharge, and paid parental leave.
- 401(k) plan with a 3% company match and an annual tenure-based bonus.
- Annual company-wide retreat and whole-person wellness benefits.
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