обновлено 1 день назад
Director, Field Marketing - Americas
193 000 - 241 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Field Marketing - Americas (Enterprise SaaS): Leading regional field marketing strategy across the Americas to generate demand and pipeline through events, partner marketing, executive engagement, customer marketing, and ABM with an accent on cross-functional sales alignment, data-driven planning, and team leadership. Focus on optimizing multi-channel programs, managing KPIs and budgets, and building enterprise marketing campaigns with Salesforce and Marketo.
Location: Remote role associated with Atlanta, Georgia; Austin, Texas; and Portland, Oregon, USA. Travel across the Americas is required.
Estimated base pay: $193,000–$241,000 USD annually, plus eligibility for a corporate bonus plan.
Company
develops an intelligent observability platform that helps companies monitor and optimize complex digital applications in an AI-first environment.
What you will do
- Lead the Americas field marketing organization and provide professional development, training, and go-to-market enablement.
- Shape and execute regional marketing strategy based on product positioning, personas, competition, market trends, and sales priorities.
- Plan and deliver industry tradeshows, executive conferences, owned events, partner events, demand generation, ABM programs, and customer-focused content.
- Partner with sales, SDR, product marketing, digital marketing, brand, operations, and regional marketing teams to align plans and initiatives.
- Set objectives and KPIs, manage end-to-end program execution and budgets, and evaluate pipeline and program performance.
- Serve as the primary marketing contact for the Americas sales organization and maintain alignment with regional sales leaders.
Requirements
- Extensive experience in field marketing, demand generation, and operations or analytics within B2B enterprise SaaS.
- Experience leading marketing across multiple sales teams in the Americas and managing second-line or dotted-line relationships.
- Proven experience partnering directly with executive sales leadership and executing multi-touch, multi-channel go-to-market strategies.
- Experience creating and running account-based marketing campaigns and executive engagement programs for enterprise and strategic segments.
- Hands-on experience with Salesforce CRM and Marketo Marketing Automation is required.
- Strong data analysis skills and the ability to travel across the region.
Culture & Benefits
- Flexible workforce model supporting office-based, remote, and hybrid workplaces.
- Healthcare, dental, vision, parental leave and planning, and mental health benefits.
- 401(k) plan with company match, flexible time off, 11 paid holidays, and volunteer time off.
- Inclusive environment focused on diverse backgrounds, abilities, and perspectives.
- Employment requires identity and work eligibility verification and a criminal background check.
- Visa sponsorship is not available for this position.
Hiring process
- Applicants must complete employment eligibility verification if hired.
- A criminal background check is required before joining.
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