Field & Partner Marketing Manager (SaaS)

TL;DR

Field & Partner Marketing Manager (SaaS): Leading regional marketing across NAM territories to drive pipeline and bookings with an accent on integrated campaigns and partner ecosystems. Focus on executing ABM strategies, optimizing marketing contribution models, and aligning regional plans with corporate GTM goals.

Location: Remote (United States)

Company

hirify.global is a pioneer in Hybrid ITAM and FinOps, providing award-winning SaaS solutions for technology value optimization (TVO).

What you will do

• Develop and execute a rolling 6+ month regional marketing plan for NAM territories aligned with corporate strategy.
• Localize and activate global ABM, intent-driven, and event-driven campaigns to hit pipeline goals.
• Build and activate co-marketing plans with priority NAM partners, including VARs, MSPs, GSIs, and hyperscalers.
• Manage the marketing contribution model, tracking pipeline sourced, influenced, and overall contribution to bookings.
• Collaborate with NAM sales leaders and GTM teams to align priorities and accelerate deal cycles.
• Manage strategic vendors and regional budgets to optimize ROI and ensure compliance.

Requirements

• 5+ years of B2B marketing experience in the tech, software, or SaaS industry.
• Must be based in the United States.
• Proven experience with ABX/ABM, event marketing, and partner marketing.
• Working knowledge of the NAM partner ecosystem (VARs, MSPs, GSIs, hyperscalers).
• Proficiency with Salesforce, Marketo, and ABM tools such as 6sense.
• Excellent written and verbal English communication skills and willingness to travel across NAM.

Nice to have

• Bachelor's degree in marketing, business, or communications.

Culture & Benefits

• Opportunity to work at a category leader recognized by Gartner, Forrester, and IDC.
• Commitment to diversity, equity, and inclusion driven by a dedicated DEI council.
• Inclusive work environment that welcomes applicants regardless of background.
• Flexible remote work arrangement (Home-based).