Retention & Lifecycle Manager (Marketing)

Location: Must be based in Philadelphia and work from the Center City office at least 3X a week

Company

Leading European provider of cloud infrastructure and hosting services, acting as a challenger in the North American market.

What you will do

• Own end-to-end existing-customer campaigns from ideation to execution and readout.
• Develop and run retention, reactivation, and churn-prevention programs across online and offline channels.
• Perform cohort, lifecycle, and NPS analysis to identify and move LTV levers.
• Implement an AI-first workflow for segmentation, campaign building, and content analysis.
• Partner cross-functionally with Acquisition, Customer Success, and central teams in Germany.

Requirements

• Based in Philadelphia (Center City office) with ability to work onsite 3+ days per week.
• Strong analytical skills with experience in cohorts, LTV, and NPS data.
• Ability to drive cross-functional change and align with process owners.
• AI-first mindset with a drive to accelerate workflows using AI tools.
• Excellent communication skills to translate analysis into actionable campaigns.
• Ability to travel internationally on occasion.

Culture & Benefits

• High-ownership environment where outcomes are measured by conversion and LTV.
• Fast-paced, iterative work culture focusing on rapid launch, measurement, and adjustment.
• Direct and frequent two-way feedback loop centered on professional growth.
• Strong focus on AI integration to accelerate productivity.
• Direct coaching from the General Manager for rapid career acceleration.