Media Analytics Consultant

Location: Off-site role based in Bogota, Colombia; some travel is required.

Company

hirify.global is a global consumer intelligence company providing retail measurement, consumer insights, and advanced analytics across more than 100 markets.

What you will do

• Design, execute, present, and implement media effectiveness analytics solutions, including marketing mix modeling and lift analysis.
• Develop proactive insights, recommendations, and action-oriented tools for FMCG and technology clients.
• Coordinate project execution, resources, timelines, priorities, and deliverables across internal and external teams.
• Analyze results, simulate client media plans, and support presentations, training, and tool adoption.
• Collaborate with clients, publishers, media agencies, sales teams, and remote international colleagues.
• Improve analytical capabilities through best practices, process improvements, coaching, and cross-functional initiatives.

Requirements

• Bachelor’s degree and 3–5 or more years of relevant experience in market research, CPG, consulting, analytics, media, or related fields.
• Experience with media effectiveness analytics, marketing mix modeling, attribution models, and statistical or data science methodologies.
• Strong data analysis, deductive reasoning, problem-solving, critical thinking, and client business solution design skills.
• Ability to communicate analytical methodologies, present insights, and tell compelling data-driven stories to client executives.
• Strong project management, stakeholder coordination, people management, and team leadership capabilities.
• Knowledge of manufacturer marketing, media functions, media agencies, and the CPG industry.

Nice to have

• MBA or an advanced degree in analytics or a related field.

Culture & Benefits

• Flexible working environment.
• Volunteer time off.
• Access to LinkedIn Learning.
• Employee Assistance Program.
• Inclusive workplace with a focus on fairness, transparency, human oversight, and diversity.