7 дней назад
TV, Video, Audio & Display Senior Specialist (Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
TV, Video, Audio & Display Senior Specialist (Digital Marketing): Launching and optimizing TV, video, audio, and display campaigns to drive customer growth and revenue with an accent on media measurement and efficiency. Focus on using data-driven signals for optimization, managing multi-channel budgets, and implementing safe innovations to reduce waste.
Location: Hybrid (Mexico City, CDMX) - Must be able to work in office two days a week
Company
is the largest independent full-funnel marketing agency in the U.S., specializing in growth and accountability through media and measurement.
What you will do
- Launch and optimize TV, video, audio, and display campaigns to grow new customer acquisition and revenue.
- Prepare accurate QBR inputs and communicate results in plain language tied to goals like reach, CAC, and LTV.
- Utilize Bliss Point signals for day-to-day optimizations and run small, safe pilots before scaling.
- Monitor performance daily/weekly and build accurate recurring reports.
- Collaborate with Client Leadership, Analytics, Creative, and other channel teams (Search, Social, Commerce).
- Reduce non-converting spend by managing frequency, inventory quality, and tagging gaps.
Requirements
- 3–5+ years of experience running TV/video/audio/display builds, launches, and optimizations, or equivalent experience in analytical roles.
- Proficiency with GA4 and platform analytics to turn data into clear next steps and forecasts.
- Familiarity with A/B testing, incrementality, and statistical significance.
- Strong communication skills for clear writing and presenting on weekly client calls.
- Must be based in Mexico City (CDMX) and available for a regular in-office commitment.
Nice to have
- Knowledge of SQL.
Culture & Benefits
- Unlimited PTO and 16 paid holidays.
- Comprehensive healthcare including Major/Minor Medical, dental, vision, and life insurance.
- Savings Fund with a 10% employer match.
- Generous parental leave (up to 16 weeks for birthing parents, 6 weeks for non-birthing).
- Professional development via LinkedIn Learning and mentorship programs.
- Flexible hybrid work environment.
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