Product Marketing Manager (Fintech)

TL;DR

Product Marketing Manager (Fintech): Defining the positioning and messaging for a full suite of Currency Management Automation products with an accent on B2B fintech buyers and product portfolio strategy. Focus on developing differentiated messaging, planning feature launches, and coordinating across Product, Sales, and Content teams.

Location: Hybrid (Barcelona, Spain). Must be based in Barcelona or willing to relocate

Company

A BNP Paribas-backed fintech providing Currency Management Automation software for mid-to-large corporates across 75 countries.

What you will do

• Own the product marketing strategy for the full product suite, aligning with the product roadmap.
• Develop differentiated messaging tailored to buyer personas including Treasurers, CFOs, and Finance Directors.
• Coordinate with external SEO and AEO agencies to ensure accurate brand perception by AI.
• Plan and execute launches for new features and product updates across the portfolio.
• Collaborate with Customer Success and Sales to gather real-world customer stories and use cases.
• Lead strategy and storytelling, managing a product content specialist and a marketing intern.

Requirements

• 3 to 5 years of experience in product marketing within B2B fintech.
• Proven ability to simplify complex financial and technical concepts without losing substance.
• Experience managing marketing for multiple products or a full portfolio.
• Comfortable using AI tools for research, drafting, and workflow automation.
• Fluent English proficiency.
• Must be based in Barcelona or willing to relocate to Spain.

Culture & Benefits

• Relocation package and support provided if required.
• Competitive base salary and sponsored learning and development budget.
• Free private health insurance and language lessons (Spanish, English, French).
• Hybrid work model (3 days office, 2 days home) with flexible hours and short Fridays.
• 31 days of annual leave.
• Office perks: gym discounts, restaurant tickets, and free snacks/coffee.