Channel Manager, Paid Social (Marketing)

TL;DR

Channel Manager, Paid Social (Marketing): Driving user acquisition and revenue growth through strategic management of paid social campaigns with an accent on data-led optimization and AI-driven automation. Focus on scaling performance across Meta, LinkedIn, and TikTok while collaborating with cross-functional teams to refine creative and audience strategies.

Location: Must be based in or able to work from Barcelona (Hybrid)

Company

hirify.global is a leading brand visibility platform empowering marketers with AI-driven insights across SEO, content, and paid media.

What you will do

• Manage and scale paid social campaigns across Meta, LinkedIn, and TikTok to meet revenue and ROAS targets.
• Own the end-to-end creative testing pipeline, iterating on high-performing concepts based on performance data.
• Automate paid social workflows by leveraging AI tools to improve efficiency at scale.
• Develop audience strategies using first-party data and platform insights to optimize targeting.
• Lead initiatives across additional paid traffic channels, including Paid Search, Video, and Display.
• Collaborate with Content, Analytics, and Brand teams to maintain a continuous feedback loop for campaign improvement.

Requirements

• 3+ years of hands-on Paid Social experience, including at least 2 years in additional paid channels.
• Deep platform fluency across Meta, LinkedIn, and TikTok.
• Proven experience managing large budgets and analyzing complex performance metrics like CAC, LTV, and ROAS.
• Experience building AI automation workflows for digital marketing.
• Excellent verbal and written communication skills in English.
• Strong analytical skills using tools like Tableau, Looker, or GA4.

Nice to have

• Experience working with SQL and BI tools.
• Experience in SaaS or PLG environments.
• Knowledge of hirify.global products and tools.

Culture & Benefits

• Unlimited PTO policy.
• Hobby and team-building budget allowance.
• Comprehensive Employee Support Program.
• Financial aid for loss of family members.
• Access to various Employee Resource Groups.