Senior Revenue Marketing Manager, Customer (SaaS)

TL;DR

Senior Revenue Marketing Manager, Customer (SaaS): Owning the post-sale marketing motion for Mid-Market, SMB, and Emerging segments to drive cross-sell and upsell revenue with an accent on campaign architecture and whitespace analysis. Focus on translating product usage data into disciplined growth strategies and building the customer marketing playbook from the ground up.

Location: Remote (Must be based in the United States)

Salary: $136,400 – $272,500 per year

Company

An AI-first cloud compliance platform processing over 54 billion customer API calls and 6.6 million tax returns annually.

What you will do

• Build the customer marketing strategy and campaign architecture for MM/SMB/EMG segments from scratch.
• Identify and translate customer inflection points, such as ERP upgrades and regulatory mandates, into targeted cross-sell and upsell plays.
• Analyze lifecycle touchpoints including emails, in-product moments, and events to identify underutilized engagement opportunities.
• Partner with Product Marketing to align campaign messaging with customer outcomes and leverage partner channels.
• Collaborate with Sales, Customer Success, and Marketing Operations to manage execution from whitespace insights to delivery.
• Utilize Marketo, Salesforce, 6sense, and Power BI to launch and optimize programs with a clear ROI mindset.

Requirements

• 5+ years of B2B marketing experience in SaaS or technology, focusing on demand generation or customer marketing for mid-market and SMB audiences.
• Proven experience owning pipeline and bookings outcomes and building programs where no existing playbook exists.
• Hands-on proficiency with Marketo, Salesforce, 6sense, and Power BI.
• Familiarity with the mid-market technology landscape, specifically ERP and accounting platforms.
• Experience using AI tools to accelerate content creation and personalize campaigns at scale.
• Must be based in the United States.

Culture & Benefits

• Comprehensive rewards package including competitive base pay and annual bonus eligibility.
• Health and wellness benefits including private medical, life, and disability insurance.
• Paid time off and paid parental leave.
• Inclusive culture featuring 8 employee-run resource groups with senior leadership sponsorship.
• AI-first environment that encourages daily application of AI to business challenges and continuous learning.