Growth Marketing Manager (AI/ERP)

TL;DR

Growth Marketing Manager (AI/ERP): Own the complete go-to-market lifecycle for AI and ERP products, features, and campaigns serving state and local governments, with an accent on integrated demand generation, positioning, product launches, and performance measurement. Focus on building multi-channel campaigns, translating complex capabilities into clear messaging, and optimizing pipeline impact through customer insights, competitive intelligence, and data analysis.

Location: On-site in Chicago, Illinois, United States

Salary: $140,000–$156,000 annually, including base salary and a portion of variable compensation tied to company and individual performance.

Company

hirify.global develops AI and ERP solutions that help more than 2,000 U.S. public-sector organizations operate efficiently, adapt to change, and strengthen public trust.

What you will do

• Build, launch, measure, and optimize integrated multi-channel campaigns across email, paid media, webinars, social, events, and content syndication.
• Create campaign content, including emails, landing pages, advertisements, ebooks, customer stories, and blogs, using AI tools to scale production and testing.
• Develop product positioning, go-to-market messaging, personas, market segmentation, ICP insights, talk tracks, and sales enablement materials.
• Lead end-to-end launches for products and features, coordinating objectives, audiences, messaging, timelines, tactics, and success metrics.
• Support account-based marketing and nurture programs using Marketo and Salesforce.
• Track pipeline contribution, engagement, conversion, and ROI while converting customer, competitive, industry, and government insights into optimization recommendations.

Requirements

• 8+ years of B2B or B2G marketing experience, ideally in SaaS or high-growth environments.
• Demonstrated success executing multi-channel campaigns that produced measurable pipeline results.
• Strong writing and editing skills, with examples of campaign copy, content, or messaging that influenced results.
• Experience owning product positioning, go-to-market strategy, product launches, or messaging development.
• Hands-on proficiency with Marketo, Salesforce, marketing automation, and campaign analytics.
• Ability to use AI tools such as Claude, Gemini, or ChatGPT daily to support content creation, analysis, and decision-making.

Nice to have

• Experience or interest in public-sector, government, or B2G marketing.
• Experience with ABM tools, Guru, Aha, or Pendo.
• Background in win/loss analysis, competitive intelligence, or voice-of-customer research.
• Experience launching products or features end-to-end.

Culture & Benefits

• Fast-paced, results-driven environment with opportunities to take ownership and influence company improvements.
• Comprehensive healthcare options, HSA contributions, and a 401(k) with company match.
• Flexible vacation policy, paid company holidays, and paid parental leave.
• Wellness stipends and professional development and growth opportunities.
• Collaborative office environment with weekly catered lunches.