Sales Enablement Lead (AI)

TL;DR

Sales Enablement Lead (AI): Building the EMEA GTM enablement engine for a complex AI product and public-sector sales motion with an accent on onboarding, field-ready content, and repeatable deal execution. Focus on designing scalable learning programmes, translating technical capabilities for government stakeholders, and turning live-deal insights into practical playbooks and operating cadences.

Location: Dubai, UAE

Company

hirify.global develops reliable AI systems, high-quality data, and full-stack technologies that help enterprises and governments build, deploy, and oversee AI applications.

What you will do

• Design and run structured onboarding programmes, role-specific ramp plans, learning paths, certifications, and field exercises for EMEA GTM hires.
• Build and govern a central knowledge base containing sales materials, account-planning resources, customer FAQs, use cases, demos, proposals, and market-specific collateral.
• Establish recurring enablement sessions covering product updates, deal deconstructions, customer stories, market briefings, process changes, and skills training.
• Identify capability gaps and develop practical training on discovery, qualification, proposals, technical scoping, public-sector procurement, forecasting, and delivery handoffs.
• Support priority deals by creating reusable playbooks, account plans, stakeholder maps, business cases, executive briefings, and customer-facing materials.
• Collaborate across Sales, Strategy, Solutions Engineering, Product, Marketing, Legal, Finance, Delivery, People, and Recruiting.

Requirements

• Experience in sales enablement, GTM operations, revenue operations, sales strategy, programme management, consulting, or a related commercial role.
• Strong understanding of B2B or enterprise sales motions.
• Excellent written communication skills and the ability to turn complex information into concise, practical field materials.
• Strong programme management, stakeholder alignment, commercial judgement, and cross-functional influencing skills.
• Comfort creating structure from scratch, iterating quickly, and improving systems as the business evolves.
• Strong attention to quality and detail combined with a bias toward speed and practical execution.

Nice to have

• Experience in the public sector, government, regulated industries, AI, data, SaaS, or technical products.

Culture & Benefits

• Work on AI products used by leading enterprises and governments.
• Inclusive and equal opportunity workplace.
• Reasonable accommodations are available throughout the application and recruiting process.