Demand Generation Manager (AI)

TL;DR

Demand Generation Manager (AI) (B2B growth marketing and AI agents): Building and optimizing full-funnel demand generation programs, paid acquisition campaigns, and conversion funnels with an accent on pipeline growth, attribution, and marketing efficiency. Focus on orchestrating LLM agents, scaling multi-channel acquisition, and designing experiments that improve lead quality and conversion rates.

Location: Fully remote within European time zones, with CET preferred

Salary: €5,000–€6,000 base per month

Company

hirify.global operates in the digital education space with a distributed international team.

What you will do

• Own and execute full-funnel demand generation programs from awareness through pipeline conversion.
• Build and deploy LLM agents for competitor ad research, battlecard updates, media summaries, and personalized outbound sequences.
• Manage paid acquisition across LinkedIn, Google, Meta, and other B2B channels.
• Build and optimize landing pages, email sequences, conversion funnels, messaging, and campaign assets.
• Define and improve growth metrics including MQLs, CPL, CAC, pipeline contribution, and conversion rates.
• Partner with Sales, Content, and Design while executing field marketing, ABM, webinars, events, and regional campaigns.

Requirements

• 5+ years of hands-on experience in B2B growth marketing, demand generation, performance marketing, or a similar role.
• Proven experience managing paid acquisition campaigns across LinkedIn, Google, Meta, or comparable B2B channels.
• Strong knowledge of demand generation, conversion funnels, attribution, experimentation, paid acquisition, and performance optimization.
• Experience with marketing automation platforms such as HubSpot and CRM systems, plus strong analytical and data-driven decision-making skills.
• Experience executing field marketing initiatives and collaborating with Marketing, Sales, Content, and Design teams.
• Excellent English communication skills and availability to work within European time zones, preferably CET.

Nice to have

• EdTech or B2B SaaS experience.

Culture & Benefits

• Fully remote, full-time collaboration.
• Supportive and proactive work environment.
• Distributed team across Europe, the US, Latin America, and other regions.
• Modern digital tools for seamless collaboration.
• €5,000–€6,000 base monthly compensation.