Customer Evidence Marketing Manager (MedTech)

TL;DR

Customer Evidence Marketing Manager (MedTech): Evolving the customer evidence marketing strategic plan to build advocacy for products that drive revenue with an accent on creating value stories and customer marketing assets. Focus on optimizing the customer story pipeline, managing evidence-based assets, and leveraging data to reduce churn.

Location: Hybrid from offices in Toronto, Mississauga, or Salt Lake City (must reside within commutable distance)

Salary: $99,000 - $110,000 per year

Company

A leading founder-led health tech company providing a platform and marketplace for long-term and post-acute care provider organizations.

What you will do

• Drive the creation of evidence-based proof point marketing assets and prioritize the customer story pipeline.
• Develop foundational story slide assets and handle objections to secure customer logo approvals.
• Manage and evolve a database of multi-modal customer evidence assets in collaboration with Product Marketing and Content teams.
• Ensure asset accessibility and leverage them across channels like Templafy, ShowPad, and social media.
• Analyze program data to provide insights and recommendations that demonstrate value and mitigate churn.

Requirements

• Strong interpersonal, analytical, and problem-solving skills with a passion for building customer trust.
• Ability to prioritize tasks while maintaining urgency and focusing on business KPIs.
• Strategic thinking and exceptional written and verbal communication skills.
• Highly collaborative spirit and flexibility in a fast-paced environment.
• Must be based within commutable distance to Salt Lake City, Toronto, or Mississauga offices.

Nice to have

• Experience translating data and insights into marketing strategy and consumer value.
• Growth mindset and experience evolving programs to deliver measurable business results.
• Leadership or coaching skills to guide existing teams in evidence best practices.
• Detail-oriented approach to managing cross-functional projects from inception to execution.

Culture & Benefits

• Comprehensive benefits package starting from Day 1.
• Retirement plan matching and flexible paid time off.
• Wellness support programs, parental, and caregiver leaves.
• Fertility and adoption support.
• Continuous development support program and Employee Assistance Program.
• Inclusive environment with allyship communities and employee recognition.