Staff Performance Marketing Manager (Martech)

TL;DR

Staff Performance Marketing Manager (Martech): Leading the lifecycle marketing technology roadmap and internal tools for high-scale paid media spend with an accent on bridging marketing and engineering. Focus on designing scalable technical specifications, evaluating build-vs-buy trade-offs, and integrating AI/agentic tools to optimize media ROI.

Location: Must be based in Menlo Park, CA or New York, NY (Hybrid: in-person attendance expected at least 3 days per week)

Salary: $150,000 – $225,000 USD (base pay varies by location zone)

Company

Robinhood is a financial services company on a mission to democratize finance for all.

What you will do

• Own the lifecycle marketing technology roadmap, aligning technical investments with goals for scalable growth and personalization.
• Act as the primary bridge between marketing and engineering, converting business needs into clear technical specifications and scalable solutions.
• Conduct build-vs-buy evaluations for key capabilities such as journey orchestration and personalization engines.
• Lead the development of internal tools to manage over $200M in annual paid media spend.
• Design systems that integrate AI and agentic tools to improve paid media ROI across creative production and budget optimization.
• Coordinate workflows across lifecycle marketing, PFM, and engineering to ensure seamless customer acquisition and activation.

Requirements

• 8+ years of experience owning technical products or programs in Martech, growth, or marketing operations.
• Strong command of the modern Martech ecosystem, including CRM platforms and paid media integrations.
• Deep technical fluency to partner with engineering on complex architecture and trade-offs.
• Familiarity with LLMs and agentic tooling and their practical application in marketing.
• Must be based in Menlo Park, CA or New York, NY.

Culture & Benefits

• Intentional in-person office experience designed to accelerate innovation and community.
• Eligibility for bonus opportunities and equity.
• Comprehensive total rewards package.
• High-performing, fast-moving environment with a focus on ethics and impact.