Partner Marketing Manager (Fintech)

TL;DR

Partner Marketing Manager (Fintech): Own marketing outcomes for largest co-branded credit card partnerships with an accent on planning, acquisition strategy, and campaign execution across paid, owned, and partner channels. Focus on building annual marketing plans, optimizing full-funnel performance from application to retention, and scaling high-impact campaigns.

Location: New York; Remote; San Francisco

Salary: $150K – $200K • Offers Equity

Company

hirify.global reimagines co-branded credit cards and financial products to be smarter and more rewarding, partnering with brands like Crate & Barrel, Rakuten, and Booking.com.

What you will do

• Own marketing planning, execution, and performance for major co-branded partners, accountable for growth outcomes
• Build and maintain 12-month marketing roadmaps with GMs, including quarterly planning and budget allocation
• Design and execute acquisition campaigns across paid channels (paid social, search, affiliate, direct mail) and owned channels (lifecycle, email)
• Optimize full-funnel performance with Lifecycle Managers and analytics: application, approval, activation, spend, retention
• Develop experimentation frameworks, run tests to improve CAC, LTV, and partner KPIs
• Own relationships with external vendors and internal cross-functional teams; track and report key metrics

Requirements

• 7-10+ years growth or partner marketing in financial services or FinTech, with track record of launching/scaling products/partnerships
• Deep knowledge of marketing workflows across paid/owned channels, including Braze for lifecycle campaigns
• Experience with affiliate platforms (Impact, AWIN) and paid acquisition (social, search)
• Strong analytical skills for CAC, approval/activation rates, LTV, retention
• Ability to build plans, experiment frameworks, funnel strategies with cross-functional teams
• Strong relationship-building and communication for partner-facing conversations

Nice to have

• Growth marketing: performance media, CAC optimization
• Direct mail expertise: pre-screen campaigns, data providers (TransUnion), vendors
• High-growth startup experience or scaling in resource-constrained environments
• Product marketing for new launches

Culture & Benefits

• Competitive compensation and equity
• Flexible paid time off
• Fully covered high-quality healthcare including dependents, One Medical, FSA option
• 20 weeks paid parental leave for primary caregiver, 8 weeks for all parents
• Configured work computers of choice
• Access to industry-leading technology for innovation and productivity