Senior Media Manager (Programmatic & Paid Social)

TL;DR

Senior Media Manager (Programmatic & Paid Social): Managing cross-channel media activation across programmatic, paid social, and paid search with an accent on campaign strategy, optimization, and performance analysis. Focus on executing complex media plans within DSPs and managing high-budget accounts for blue-chip clients.

Location: Hybrid in Cleveland, OH (average 4 days a week in office)

Salary: $45,000 — $100,000 USD

Company

hirify.global, part of WPP, is a leading creative company combining brand experience, customer experience, and commerce to drive growth for global blue-chip clients.

What you will do

• Manage client paid media campaigns including strategy, issuing RFPs, trafficking, pacing, and reporting.
• Develop and execute omnichannel media plans for Paid Search, Paid Social, Display, Video, Audio, and ConnectedTV.
• Create in-depth internal and client-facing performance reports and marketing analyses.
• Oversee strategic execution for junior team members to ensure deadlines and market launches are met.
• Manage optimizations, tagging, and tracking URLs to ensure client success.
• Execute media plans within DSPs and networks including Google Ads, Meta Ads, Amazon, Trade Desk, and DV360.

Requirements

• 3-5 years of experience in a cross-channel paid media activation role, specifically within a digital or media agency.
• Hands-on experience with Programmatic DSPs (Amazon, DV360, Trade Desk) and Paid Social Ads Managers (Meta, Tiktok, Linkedin).
• Strong understanding of Programmatic, Paid Social, and Paid Search.
• Proficiency in Microsoft Office and web analytics tools such as Google Analytics, Omniture, or Coremetrics.
• Familiarity with DCM Trafficking and other 3rd party ad servers.
• Must be based in or able to work from the Cleveland, OH office.

Culture & Benefits

• Hybrid work approach designed to foster creativity, collaboration, and connection.
• Competitive benefits package provided through WPP.
• Opportunity to work with world-leading brands like Microsoft, Coca-Cola, and Dell.
• Inclusive culture committed to respect and equal opportunity for all employees.