Digital Inventory Analyst (AdTech)

TL;DR

Digital Inventory Analyst (AdTech): Planning and yield management for video and display products across the hirify.global Digital suite with an accent on forecasting, inventory allocation, and campaign optimization. Focus on utilizing ad server tools, analyzing usage patterns, and coordinating with sales planning to maximize revenue.

Location: Must be based in New York, NY. Hybrid schedule (minimum 4 days per week in office).

Salary: $70,000 - $75,000 yearly

Company

One of the world's leading media and entertainment companies, operating iconic brands such as NBC, Bravo, and Peacock.

What you will do

• Forecast and allocate video and display advertising inventory using FreeWheel, Google Ad Manager, and internal tools.
• Collaborate with National Sales Planners to sign off on media plans for various targeting types, including AI-driven targeting.
• Review and approve insertion orders and modifications via the order management system.
• Execute data-driven requests and provide support for the Programmatic Guaranteed business.
• Maintain and document current inventory processes, forecasting methodologies, and reporting tools.
• Liaise with internal departments including Sales, Ops, Product Planning, and Technology.

Requirements

• Bachelor's degree or equivalent experience.
• Minimum 1+ year of online media experience (Ad Ops or Digital Inventory Management background strongly desired).
• Proficiency in MS Excel, particularly with pivot tables.
• Knowledge of financial and operational principles related to digital ad sales.
• Unrestricted work authorization to work in the United States.
• Must be 18 years or older and willing to submit to a background investigation.

Nice to have

• Knowledge of video advertising and online measurement metrics (CTR, CPM, eCPM, etc.).
• Experience with ad serving software such as Freewheel, GAM, or Operative-1.
• Strong analytical thinking and creative problem-solving abilities.
• Ability to thrive in a dynamic, fast-evolving environment.

Culture & Benefits

• Company sponsored medical, dental, and vision insurance.
• 401(k) retirement plan and paid leave.
• Tuition reimbursement and various corporate discounts.
• Inclusive culture with a strong tradition of community service and professional development.