Manager, Integrated Marketing Campaigns
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Manager, Integrated Marketing Campaigns (B2B/Energy): Managing and optimizing global integrated B2B marketing campaigns with an accent on cross-functional execution, ABX strategy, and performance measurement. Focus on translating business priorities into actionable campaign frameworks, coordinating multi-channel activation, and enabling regional teams to drive pipeline and revenue growth.
Location: Must be legally authorized to work in the United States without employer sponsorship.
Company
is a global market leader in energy storage and optimization software, dedicated to creating a more resilient grid and sustainable future.
What you will do
- Lead end-to-end coordination of integrated marketing campaigns across digital, paid media, and account-based motions.
- Translate global marketing priorities and ABX strategies into structured, executable campaign plans and briefs.
- Manage campaign calendars, milestones, and stakeholder dependencies to ensure launch readiness.
- Develop playbooks, templates, and enablement materials to support global-to-regional campaign activation.
- Partner with RevOps and market teams to define KPIs, track performance, and identify optimization opportunities.
- Improve campaign governance processes to ensure scalability, consistency, and accountability across the organization.
Requirements
- 5–8+ years of experience in integrated marketing, campaign management, or B2B demand generation.
- Must be legally authorized to work in the United States without employer sponsorship.
- Strong project management skills with experience managing deliverables across matrixed teams.
- Working familiarity with CRM and marketing automation platforms like Salesforce, HubSpot, or Marketo.
- Excellent written and verbal communication skills for simplifying complex inputs into actionable steps.
- Experience managing multi-channel B2B campaigns including digital, paid media, and content.
Nice to have
- Experience in energy, infrastructure, industrial technology, or clean tech sectors.
- Background in supporting global-to-regional marketing operating models.
- Familiarity with campaign taxonomy, attribution, and dashboard requirements.
- Experience working with agencies for creative development and ABX orchestration.
Culture & Benefits
- Commitment to a collaborative and connected culture that values diverse perspectives.
- Focus on innovation and sustainable, game-changing solutions for the energy sector.
- Emphasis on an ownership mindset and seizing growth opportunities.
- Equal Opportunity Employer dedicated to fostering an inclusive environment.
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