Sr. Director, Talent & Creator Marketing

TL;DR

Sr. Director, Talent & Creator Marketing (Marketing): Overseeing a growing influencer marketing team and a portfolio of high-profile campaigns with an accent on talent negotiation, strategy development, and client management. Focus on building lasting creator economy strategies, refining team workflows, and executing complex, integrated brand campaigns.

Location: Must be based in New York, New York, United States

Salary: $170,000 - $190,000 per year

Company

hirify.global is a full-service creative and experiential agency specializing in sport, music, and culture, working with major global brands.

What you will do

• Directly oversee and coach an influencer marketing team, managing output and deadlines.
• Drive talent and influencer strategy for new business pitches and existing client proposals.
• Personally oversee key campaigns from kickoff through delivery, including talent negotiation and contracting.
• Build and refine workflows and processes to improve team execution efficiency.
• Serve as a senior client partner, handling escalations and presenting strategic work.
• Maintain direct relationships with talent, agents, and creator networks.

Requirements

• 8+ years of talent and influencer marketing experience, with 2–3 years in a management role.
• Must be authorized to work in the US (no sponsorship available).
• Deep fluency in the creator ecosystem, including platforms, rates, and emerging trends.
• Proven track record of negotiating talent deals at scale, including celebrity and macro talent.
• Strong project management skills with the ability to handle multiple accounts under tight deadlines.
• Exceptional written and verbal communication skills for client-facing settings.

Nice to have

• Experience in sports, music, or entertainment verticals.
• Background in paid amplification and dark posting strategy.
• Familiarity with brand safety and creator-first storytelling.

Culture & Benefits

• Opportunity to shape the agency's approach to the creator economy.
• Eligible for benefits and discretionary bonus.
• Collaborative, fast-paced agency environment focused on high-profile cultural moments.