Director, Brand Influence, Advocacy & AI Discovery (AI)

TL;DR

Director, Brand Influence, Advocacy & AI Discovery (Marketing/AI): Defining how hirify.global builds trust, authority, and discoverability in an AI-first world with an accent on customer advocacy and AI-powered discovery engines. Focus on scaling advocacy programs, advancing AEO/GEO strategies, and increasing visibility across AI platforms like ChatGPT, Gemini, and Claude.

Location: Remote (US). Not eligible for employment in Alaska, Delaware, Hawaii, Idaho, Iowa, Montana, Nebraska, North Dakota, Rhode Island, South Dakota, and West Virginia.

Salary: $186,529 – $279,793 USD (Annual base depending on tier/location)

Company

hirify.global is transforming from a scheduling platform into an AI-powered meeting lifecycle platform used by millions.

What you will do

• Define and execute long-term customer advocacy and AI discovery strategies.
• Manage channel roadmaps for social media and PR/Communications.
• Build and scale advocacy programs including reviews, references, testimonials, and creator programs.
• Partner with Growth and SEO teams to advance Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
• Increase brand visibility and citation frequency across AI-powered discovery platforms.
• Lead, coach, and develop the advocacy, social, and PR teams.

Requirements

• 12+ years of experience in Brand, Customer, Product, or Growth Marketing, or Customer Advocacy.
• Proven experience building and scaling advocacy or community programs within a B2B SaaS organization.
• Strong understanding of Product-Led Growth (PLG) and customer-led growth strategies.
• Experience building programs from 0→1 while scaling mature functions.
• Must be based in the US (excluding specific ineligible states).
• Exceptional cross-functional leadership and executive communication skills.

Nice to have

• Experience in high-growth B2B SaaS companies with $100M+ ARR.
• Knowledge of AI-powered search ecosystems and AEO/GEO software solutions.
• Experience with advocacy platforms such as Influitive, Gainsight, or Khoros.
• Expertise in leveraging review platforms, online communities, and creator ecosystems.

Culture & Benefits

• Top Performer Bonus program and equity awards.
• Competitive benefits package for all full-time employees.
• Remote-first work environment with occasional travel for team collaboration and offsites.
• Opportunity to work on a high-impact product used by millions of users.