Regional Marketing Specialist, Strategic Accounts (SaaS)

TL;DR

Regional Marketing Specialist, Strategic Accounts (SaaS): Driving pipeline in the Strategic segment through regional marketing programs and events with an accent on integrated marketing, lead generation, and ROI tracking. Focus on collaborating with field sales, executing in-person and virtual events, and optimizing campaign performance using data.

Location: Hybrid in Arizona or other specified US states (CA, CO, IL, NY, WA)

Salary: $80,000 — $110,000 USD

Company

Okta is The World’s Identity Company, providing secure access, authentication, and automation via the Okta and Auth0 Platforms.

What you will do

• Plan and execute regional marketing programs to drive pipeline in the Strategic segment.
• Track campaign budgets and analyze ROI and pipeline impact across the assigned region.
• Partner with sales and SDR teams to align priorities and ensure lead routing and conversion.
• Research and launch regional events, sponsorships, and in-person marketing initiatives.
• Manage regional fulfillment processes, including promotional inventory and vendor management.
• Collaborate with Channel and ISV partners to support local partner marketing programs.

Requirements

• 2+ years of marketing experience.
• Bachelor’s Degree, preferably in Marketing.
• Strong analytical abilities to establish continuous optimization through data.
• Exceptional written and verbal communication skills.
• Ability to travel within the region for meetings and events.
• Must be based in the USA (specifically Arizona or other mentioned states).

Nice to have

• Experience with Marketo and Salesforce.
• Experience with Account-Based Marketing (ABM).

Culture & Benefits

• Comprehensive health, dental, and vision insurance.
• 401(k) and flexible spending accounts.
• Paid time off (PTO) and parental leave.
• Immersive in-person onboarding experience to accelerate impact.
• Global community spanning over 20 offices worldwide.