Consumer Marketing Insights and Strategy Manager (Prestige Beauty)

TL;DR

Consumer Marketing Insights and Strategy Manager (CMI/Data Analytics): Integrating consumer, market, and commercial data to drive brand and portfolio decisions for the US Prestige Beauty business with an accent on analytical storytelling and strategic partnership. Focus on translating complex data into actionable recommendations and developing scalable reporting frameworks.

Location: New York, NY. Hybrid (up to 50% remote).

Salary: $100,000 – $130,000

Company

hirify.global is a global leader in beauty, specializing in fragrance, makeup, and skincare for the prestige and consumer markets.

What you will do

• Partner with US Prestige CMI leadership to shape priorities and identify growth opportunities across brands, categories, and channels.
• Synthesize consumer research, e-commerce, digital, and commercial data into a comprehensive, decision-ready view of the business.
• Translate complex analytical findings into compelling narratives and practical actions for senior leadership.
• Oversee recurring market and brand reporting, shifting the focus from reporting results to explaining drivers and recommended actions.
• Lead the development and adoption of centralized dashboards and self-service reporting frameworks using Power BI.
• Streamline reporting processes to reduce duplication and introduce scalable ways of working.

Requirements

• Significant experience in Consumer & Market Insights, data analytics, commercial insights, or brand strategy.
• Expertise in integrating consumer research with digital, social, and commercial data to solve business problems.
• Highly developed analytical storytelling and presentation skills for senior-level stakeholders.
• Experience leading business intelligence capabilities and familiarity with visualization platforms like Power BI.
• Must be based in New York, NY to comply with hybrid work requirements.

Nice to have

• Experience in Prestige Beauty, luxury, fragrance, cosmetics, or fashion industries.
• Exposure to AI-enabled capabilities, advanced analytics, forecasting, or consumer segmentation.
• Experience partnering with Marketing, Sales, E-commerce, and Finance functions.

Culture & Benefits

• Diverse and passionate professional environment with a focus on bold ideas.
• Omni-working policy offering the flexibility to work up to 50% of the month remotely.
• Strong commitment to Diversity, Equity, and Inclusion (DEI).
• Opportunity to make a tangible impact within a global beauty powerhouse.