Digital Marketing Manager – Aggregator Marketing Lead, Associate - New York (Fintech)

TL;DR

Digital Marketing Manager (Fintech): Managing and optimizing the aggregator and affiliate marketing channels to drive new customer acquisition for Marcus high-yield savings and CD products with an accent on partner relationship management and budget optimization. Focus on executing end-to-end channel strategies, ensuring regulatory compliance, and analyzing performance KPIs to drive growth.

Location: New York, NY, United States

Company

Marcus by hirify.global is a leading pure online bank providing high-yield savings accounts and Certificates of Deposit directly to consumers.

What you will do

• Own and grow the aggregator/affiliate marketing channel, managing day-to-day relationships with financial resource and comparison websites.
• Deploy channel budgets and negotiate placements, rates, and commercial terms with aggregator partners.
• Develop short- and long-term channel strategies aimed at driving new customer acquisition.
• Manage partner listings, rate table accuracy, and product positioning to ensure competitiveness and compliance.
• Oversee the full marketing cycle including planning, creative briefing, implementation, monitoring, and reporting.
• Partner with Legal & Compliance to ensure all advertised terms meet strict regulatory requirements.

Requirements

• Bachelor's degree in a relevant field.
• 3-5 years of general digital marketing experience.
• Experience with affiliate, aggregator, partnership, or comparison-shopping marketing channels.
• Familiarity with affiliate networks, tracking platforms, attribution tools, and pricing models (CPA, CPC, CPL).
• Strong analytical skills and experience with Google Analytics, Adobe Analytics, GMP/CM360, or SA360.
• Must be based in New York, NY.

Nice to have

• Advanced experience with Microsoft Excel (macros, pivot tables).
• Experience working within highly regulated environments.

Culture & Benefits

• Opportunity to work within a leading global investment banking and management firm.
• Inclusive workplace culture with a strong commitment to diversity and inclusion.
• Comprehensive professional growth via training and development opportunities.
• Access to wellness, personal finance offerings, and mindfulness programs.