Product Marketing Manager (Fintech)

Location: Remote within the United States

Salary: $185,000–$245,000 per year in CA, WA, NY, NJ, and CT; $164,000–$224,000 per year in all other U.S. states.

Company

Affirm develops transparent buy-now-pay-later credit products without hidden fees or compounding interest.

What you will do

• Partner with Product to shape the roadmap using customer, merchant, partner, competitive, and market insights.
• Own go-to-market strategy and execution from beta through full launch, including value propositions, segmentation, stakeholder alignment, and launch measurement.
• Design scalable programs that increase merchant engagement, product adoption, and growth.
• Create product messaging and materials for client-facing moments, including bi-annual roadmap meetings with top merchants.
• Analyze product, revenue, cost, and adoption data to identify growth levers and optimize marketing strategy.
• Lead cross-functional planning, resolve dependencies, manage priorities, and maintain alignment across Product, Sales, Customer Success, Partnerships, Enablement, and Analytics.

Requirements

• 7+ years of experience in product marketing, product management, or a similar role.
• Experience leading product launches and go-to-market strategies that deliver business results.
• Strong business acumen, strategic thinking, communication, storytelling, and analytical skills.
• Ability to connect customer needs, market trends, product development, and business performance.
• Experience working through ambiguity, influencing cross-functionally, prioritizing initiatives, and managing projects.
• Payments or fintech experience is preferred.

Culture & Benefits

• Remote-first work environment within the country of employment.
• Medical, dental, and vision coverage with premiums fully subsidized for employees and dependents.
• Monthly spending support for technology, food, lifestyle, wellness, and family-forming expenses.
• Competitive vacation and holiday schedules.
• Employee stock purchase plan and potential equity rewards.
• Visa sponsorship is not available for this position.

Hiring process

• Inclusive interview experience with reasonable accommodations available for candidates with disabilities.