Senior Regional Marketing Specialist

TL;DR

Senior Regional Marketing Specialist (Marketing): Supporting the planning and execution of regional marketing programs and demand generation initiatives for the Canada sales organization with an accent on pipeline growth and channel effectiveness. Focus on coordinating integrated campaigns, managing partner initiatives, and delivering data-driven performance insights to drive revenue goals.

Location: Must be based in Toronto, Ontario, Canada (Hybrid)

Salary: $88,000 – $121,000 CAD

Company

Okta is a leading identity and access management company providing neutral infrastructure to secure AI and human identities.

What you will do

• Execute integrated demand generation programs across events, digital, partner, and outbound channels.
• Coordinate with internal teams and external vendors to develop campaign assets and manage logistics.
• Maintain operational workflows using tools like Salesforce, Asana, and 6Sense.
• Analyze regional performance and deliver insights during business reviews and strategic planning.
• Collaborate with strategic partners to design joint initiatives and maximize pipeline impact.
• Support sales enablement by creating materials tailored for SDRs and account executives.

Requirements

• 5+ years of regional or field marketing experience in a B2B enterprise environment.
• 3+ years of experience working in or with partner marketing organizations.
• Must be based in or able to work from Toronto, Ontario.
• Proficiency with marketing tools including Salesforce, Tableau, Splash, Asana, Marketo, and 6Sense.
• Ability to travel up to 30% of the time.

Culture & Benefits

• Comprehensive health, dental, and vision insurance.
• RRSP matching program.
• Paid time off and parental leave.
• Focus on diversity, equity, inclusion, and belonging.
• Opportunities for social impact through Okta for Good.