Marketing Manager (Fintech)

TL;DR

Marketing Manager (Fintech): Planning and executing integrated multi-channel B2B campaigns to drive pipeline growth across financial, crypto, and government segments with an accent on data-driven decision-making and industry partnership management. Focus on designing buyer journeys, optimizing campaign ROI, and leveraging AI tools to scale marketing impact.

Location: Hybrid (London, UK)

Company

hirify.global is a global leader in digital asset intelligence, providing compliance and risk management solutions for the crypto and financial sectors.

What you will do

• Plan and execute integrated multi-channel campaigns from brief to measurement.
• Manage industry memberships and associations to ensure measurable commercial return.
• Design and run data-driven newsletter and nurture programs to strengthen audience relationships.
• Own the social media calendar and maintain a clear brand voice across channels.
• Partner with Field Marketing and Events teams to drive global campaign success and webinar registrations.
• Use marketing analytics to present insights and actionable recommendations for improving campaign ROI.

Requirements

• Proven experience planning and executing integrated B2B campaigns with measurable pipeline impact.
• Strong working knowledge of HubSpot or an equivalent marketing automation platform.
• Experience managing industry partnerships or memberships with a commercial lens.
• Solid understanding of LinkedIn, X, and Reddit as B2B channels.
• Experience in a regulated sector, fintech, or crypto environment.
• Excellent written communication skills tailored to specific channels.

Nice to have

• Demonstrable interest in the crypto and digital assets space.
• Experience using AI tools to streamline marketing processes and foster innovation.

Culture & Benefits

• Hybrid working model with the option to work from almost anywhere for up to 90 days per year.
• £500 remote working budget and $1,000 annual learning and development budget.
• 25 days of annual leave plus bank holidays and an extra day for your birthday.
• Enhanced parental leave (16 weeks fully-paid).
• Private health insurance, mental health support, and life assurance.