CRM Assistant (Fashion)

TL;DR

CRM Assistant (Fashion): Supporting the execution of CRM and loyalty campaigns with an accent on email marketing, campaign scheduling, and cross-functional collaboration. Focus on maintaining brand consistency, performing rigorous QA, and optimizing campaign performance through A/B testing and data analysis.

Location: Must be based in or able to commute to Brighton, UK (Hybrid: 3 days on-site)

Company

An inclusive, alternative fashion brand dedicated to creating a supportive environment where team members are embraced as they are.

What you will do

• Oversee campaign execution by segmenting, building, and scheduling emails, SMS, and push notifications.
• Coordinate creative briefs, write compelling copy, and manage asset delivery with the design team.
• Align CRM content with commercial goals and trading priorities across E-commerce and Social teams.
• Own the QA process for all campaigns, ensuring accuracy in layouts, links, and product availability.
• Execute A/B testing plans and monitor performance metrics to drive continuous improvement.
• Support the CRM Manager in maintaining automated lifecycle flows and ensuring data compliance.

Requirements

• 1–2 years of experience in a hands-on digital marketing or e-commerce role.
• Foundational skills in design or copywriting with a creative mindset.
• Proficiency in Excel and Google Workspace.
• Must be able to work on-site at the Brighton HQ 3 days per week.
• Strong organizational skills with the ability to manage multiple deadlines.

Nice to have

• Degree in Marketing, Fashion Communications, or a related field.
• Experience using an ESP or CRM platform.
• Familiarity with CRM metrics like open, click, and conversion rates.
• Interest in alternative fashion.

Culture & Benefits

• Hybrid working model with flexibility.
• Increased holiday allowance based on tenure and Summer Fridays early finish.
• Dedicated 'YOU Day' and paid volunteer day annually.
• Staff discount on all full-price items.
• 5% employer pension contribution and comprehensive employee assistance programme.