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Описание вакансии
TL;DR
Senior Growth Engagement Manager (Fintech): Leading the lifecycle strategy for international consumer engagement with an accent on automated triggered journeys and product adoption. Focus on designing A/B tests, optimizing onboarding and retention, and scaling growth across multiple international markets.
Location: Based in London, UK (Hybrid: in-person attendance expected at least 3 days per week)
Company
Robinhood is a financial services platform dedicated to democratizing finance for all.
What you will do
- Own the international consumer engagement lifecycle strategy, prioritizing opportunities across onboarding, activation, and retention.
- Collaborate with product, design, and data science teams to build personalized, compelling customer journeys.
- Define and execute contact strategies through automated journeys across email, push, and in-app surfaces.
- Design and implement A/B tests using statistical fundamentals to evaluate and iterate on growth hypotheses.
- Drive the creative development pipeline by applying experimentation insights to improve execution quality.
- Establish performance reporting to track campaign effectiveness and inform the strategic roadmap.
Requirements
- 7+ years of experience in lifecycle marketing, growth engagement, or marketing automation.
- Experience working within consumer financial services or another regulated, data-driven environment.
- Hands-on proficiency with segmentation, personalization, and marketing automation tooling.
- Strong analytical fluency with Excel, relational databases, and reporting dashboards.
- Experience developing marketing strategies across multiple markets, including localization workflows.
- Bachelor's degree from an accredited college or university.
Culture & Benefits
- Performance-driven compensation including bonus programs and equity ownership.
- Top-tier health, ancillary, and mental health support insurance.
- Flexible lifestyle wallet for wellness, childcare, and learning expenses.
- Comprehensive time-off policy, including company holidays, sick leave, and parental leave.
- Premium office experience with catered meals and monthly commuter stipends.
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