Global Growth Lifecycle Manager (Fintech)

TL;DR

Global Growth Lifecycle Manager (Fintech): Designing and optimizing customer engagement strategies and lifecycle journeys in high-impact regions with an accent on conversion, activation, and retention. Focus on scaling global frameworks through regional experimentation and managing digital channels like email and push notifications.

Location: Based in London

Company

Airwallex is a unified payments and financial platform for global businesses, providing integrated solutions for business accounts, payments, and treasury management.

What you will do

• Design end-to-end lifecycle engagement journeys in collaboration with regional leads to optimize for local market nuances.
• Manage and optimize digital channels, including email, push, and in-app messaging, to deliver personalized engagement.
• Develop and execute high-performing lifecycle programs to drive measurable gains in customer conversion and long-term retention.
• Own E2E growth metrics within assigned regions, using quantitative analysis to identify experimentation opportunities.
• Lead a high-velocity experimentation roadmap to uncover local growth levers and scale them into global frameworks.
• Champion a customer-first messaging philosophy to reduce friction throughout the user journey.

Requirements

• 7+ years of experience leading growth initiatives or working in top-tier strategy/management consulting.
• Strong analytical skills to interpret campaign and behavioral data and develop data-backed recommendations.
• Hands-on experience designing and executing CRM and lifecycle programs.
• Experience running A/B tests and applying structured experimentation to improve performance.
• Strong organizational skills with the ability to manage multiple initiatives simultaneously.
• Location: Must be based in London

Nice to have

• Experience in fintech, product-led growth, or B2B SaaS.
• Experience working within a startup or scale-up environment.
• Advanced degree (MBA or Master’s).
• Proficiency in SQL or experience collaborating closely with data teams.

Culture & Benefits

• Ownership-driven culture that values "founder-like" energy and real impact.
• Opportunity to work with a global team of over 2,300 people across 27 offices.
• Fast-paced environment focused on solving complex, high-visibility problems.
• Culture of accelerated learning and professional growth.
• Encouragement to use AI to work smarter and solve problems faster.