Senior Paid Media Manager (Marketing)

TL;DR

Senior Paid Media Manager (Marketing): Leading multi-channel paid media strategy and execution across digital and offline channels with an accent on scalable acquisition and pipeline growth. Focus on optimizing channel mix, managing multi-channel budgets, and building structured experimentation roadmaps to drive business outcomes.

Location: Remote (United States)

Company

A billion-dollar cloud compliance platform defining the relationship between tax and tech.

What you will do

• Lead cross-channel strategy and performance across paid social, display, video, affiliates, and offline media.
• Optimize channel mix to maximize incremental pipeline and revenue impact, aligning strategies to personas and funnel stages.
• Manage and allocate a multi-channel media budget based on incremental returns and segment-level goals.
• Develop and execute a structured experimentation roadmap to test new channels, formats, audiences, and creative strategies.
• Collaborate with Revenue Marketing, Product Marketing, and Sales to align on growth targets and performance insights.

Requirements

• 7-10+ years of experience in performance marketing across multiple paid channels.
• Proven ability to scale multi-channel acquisition programs.
• Strong analytical foundation with experience in attribution and experimentation.
• Experience managing budgets with clear ROI accountability.
• Must be based in the United States.

Nice to have

• Experience using AI and AI-related technologies to improve business efficiency and solve challenges.

Culture & Benefits

• Comprehensive compensation package including bonuses, paid time off, and paid parental leave.
• Health benefits including private medical, life, and disability insurance.
• Inclusive culture with 8 employee-run resource groups supported by senior leadership.
• AI-first work environment that encourages curiosity and sharing of new trends and best practices.