Director of Content Marketing

TL;DR

Director of Content Marketing: Oversee and elevate a global content engine across multiple portfolio brands with an accent on enterprise-grade content strategy, data-driven storytelling, and full-funnel demand generation. Focus on building and leading content operations, optimizing SEO/AIO and multi-channel syndication, and measuring ROI through performance analytics and pipeline attribution.

Company

hirify.global develops analytics and revenue solutions for media brands across its portfolio of products.

What you will do

• Develop and execute a cohesive content marketing strategy across all portfolio brands, aligning editorial calendars with revenue goals and brand pillars.
• Lead and mentor a team of content producers to deliver benchmark reports, whitepapers, case studies, blogs, videos, and infographics.
• Turn proprietary web analytics, social video, and ad revenue datasets into research, data stories, and thought leadership.
• Design full-funnel content programs (gated and ungated) to capture leads, accelerate sales cycles, and support customer retention.
• Own SEO/AIO strategy and content optimization, and manage multi-channel syndication across social, email, and media distribution.
• Track content performance (traffic, engagement, MQLs, pipeline attribution) and optimize based on ROI metrics; partner cross-functionally with Brand & Comms, Growth Marketing, Product Marketing, and Sales Enablement.

Requirements

• 6+ years of content marketing experience in B2B SaaS, enterprise technology, or digital media.
• 3+ years in a team leadership/management role, coaching writers and content strategists.
• Proven experience managing content operations across multiple brands, product lines, or sub-brands.
• Strong ability to translate complex datasets and technical media concepts into compelling narrative content.
• Demonstrated success using content marketing to generate leads and grow sales pipeline.
• Experience with marketing automation (e.g., HubSpot), CMS tools (Webflow preferred), and SEO analytics (e.g., SEMrush).

Culture & Benefits

• Comprehensive Health, Dental, and Vision Insurance.
• Fully paid parental leave (18 weeks for birthing parents, 12 weeks for non-birthing parents).
• Phone and internet stipend; wellness, learning, and coworking reimbursements.
• Flexible work hours and 11 paid holidays plus December holiday closure.
• Annual in-person event.
• Compensation range: $170,000–$180,000.