Director, Brand And Content Strategy (Life Sciences)

TL;DR

Director, Brand and Content Strategy (Life Sciences): Developing and executing an integrated content and brand strategy to strengthen market position and support business development with an accent on translating complex scientific and clinical concepts into compelling narratives. Focus on building a scalable content engine, driving inbound demand generation, and elevating thought leadership across the life sciences sector.

Location: Must be based in the United States

Salary: $147,300 - $220,900 USD

Company

hirify.global is a specialized services company focused on clinical research, biospecimens, and laboratory services for the life sciences industry.

What you will do

• Develop and maintain a differentiated brand narrative and messaging framework across all business units.
• Lead the creation and distribution of high-value content including white papers, case studies, webinars, and digital assets.
• Partner with scientific and commercial leaders to identify insights and elevate company experts as thought leaders.
• Collaborate with digital marketing teams to optimize content for SEO, lead generation, and account-based marketing.
• Manage content budgets, editorial calendars, and cross-functional workflows with internal teams and external agencies.
• Analyze content performance and digital engagement to drive strategic improvements and revenue influence.

Requirements

• Must be based in the United States
• Bachelor's degree in Marketing, Communications, Life Sciences, or related field.
• 10+ years of experience in content marketing, brand strategy, or corporate communications.
• 5+ years of experience within life sciences, biotechnology, pharmaceutical services, or healthcare industries.
• Proven success in B2B content programs that drive lead generation and business growth.
• Strong understanding of SEO, marketing automation, and modern content practices including AI-assisted workflows.

Nice to have

• Experience marketing clinical research, laboratory services, or precision medicine.
• Familiarity with Salesforce, HubSpot, SharePoint, and Asana.
• Experience directing agencies, video production teams, and creative resources.

Culture & Benefits

• Comprehensive benefits package including health, life, and disability insurance.
• Retirement savings benefits and discretionary annual bonus.
• Paid time off for vacation and sick leave.
• Parental leave support.
• Collaborative environment working with scientific and commercial leaders.