Vertical Marketing Manager (Industrial Water)

Location: Hybrid role based in Loveland, Colorado, United States; part-time remote work from home is available as part of the hybrid arrangement.

Salary: $135,000–$145,000 USD per year, plus eligibility for bonus pay.

Company

hirify.global develops water analysis solutions as part of Veralto’s Water Quality segment, serving water quality and sustainability needs worldwide.

What you will do

• Research industrial market trends, regulatory changes, customer pain points, and vertical-specific opportunities across North America.
• Plan and deliver annual growth initiatives and sub-vertical strategies for power, semiconductor, food and beverage, and chemical markets.
• Lead cross-functional execution with sales, service, product, marketing, campaign, digital, and demand generation teams.
• Develop vertical-specific strategies, sales tools, campaigns, and events with North American teams.
• Ensure products address critical customer needs and build relationships with industry organizations, associations, and influencers.
• Track initiative performance against KPIs and adjust strategies based on data and problem solving.

Requirements

• Bachelor’s degree required; an MBA or advanced marketing degree is preferred.
• 5+ years of progressive commercial experience in marketing or product management.
• Experience developing and executing growth or go-to-market strategies in a B2B environment.
• Experience using market, customer, or performance data to identify opportunities and support decisions.
• Ability to work cross-functionally and lead through influence.
• Ability to work in the hybrid arrangement based in Loveland, Colorado, United States.

Nice to have

• Experience in an industrial or manufacturing environment.
• Experience in water treatment or industrial water.

Culture & Benefits

• Flexible working hours and a hybrid work arrangement for eligible roles.
• Competitive salary, bonus eligibility, and comprehensive benefits.
• Medical, dental, and vision insurance, paid time off, and 401(k).
• Professional onboarding, training, career coaching, and development opportunities.
• Purpose-driven work focused on water quality, climate change, and global health.