Head of Customer Marketing (SaaS)

TL;DR

Head of Customer Marketing (SaaS): Leading the global customer marketing function to drive brand messaging, customer health, and retention with an accent on customer advocacy and adoption programs. Focus on building scalable operational frameworks, designing executive advisory boards, and producing customer success stories in the AI era.

Location: Remote (Must be based in the US)

Salary: $145,000 – $235,000 (depending on geographic zone, inclusive of 15% bonus)

Company

hirify.global provides a platform that helps developers innovate faster by improving release velocity and stability through feature management.

What you will do

• Lead the customer storytelling program and build a pipeline of success stories focused on the AI SDLC.
• Establish and manage an executive advisory board to strengthen trust and feedback loops with key decision-makers.
• Produce written and video case studies through direct customer interviews.
• Oversee peer review programs on platforms like G2, TrustRadius, and Gartner Peer Insights.
• Design and optimize advocacy programs and incentive strategies using data-driven insights.
• Collaborate with lifecycle marketing to manage customer onboarding and adoption nurture activities.

Requirements

• Minimum 12 years of related experience, with at least 3 years in a supervisory role.
• 7+ years of customer advocacy experience managing individual contributors.
• Must be based in the United States.
• Experience working directly with a developer or software engineering audience.
• Proficiency with CRM and customer lifecycle tools such as Salesforce, Gainsight, Champion, or UserEvidence.
• Exceptional written and verbal communication skills for diverse audiences.

Culture & Benefits

• Equity compensation through Restricted Stock Units (RSUs).
• Comprehensive health, vision, dental, and mental health insurance.
• Annual target bonus of 15%.
• Work environment built on high trust, transparency, and collaboration.