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4 дня назад

Director, Offline Media (Sports)

175 000 - 220 000$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR

Director, Offline Media (Sports): Leading offline media strategy across TV, OTT, Radio, and OOH to drive customer acquisition for a high-growth sports platform with an accent on budget efficiency and incrementality. Focus on optimizing large-scale media investments, developing regional targeting strategies, and building sophisticated attribution frameworks.

Location: Remote (Must be based in the United States)

Salary: $175,000 – $220,000

Company

hirify.global is a fast-growing sports company valued at $1.3B, building products across fantasy sports, sports betting, and prediction markets.

What you will do

  • Own offline media strategy across Linear TV, OTT/CTV, Radio/Audio, and Out-of-Home.
  • Manage significant media budgets with full accountability for efficiency and business impact.
  • Develop and optimize local and regional media strategies to improve targeting and efficiency.
  • Lead agency strategy and performance, ensuring best-in-class partnerships and accountability.
  • Partner with Data Science and Analytics to improve attribution and reporting infrastructure.
  • Collaborate with executive leadership on company-wide growth, brand, and marketing strategy.

Requirements

  • 10+ years of experience leading offline media strategy for a high-growth consumer company.
  • Deep expertise in television, streaming/CTV, audio, radio, and OOH planning and buying.
  • Strong analytical skills in attribution, incrementality testing, and Media Mix Modeling (MMM).
  • Proven track record of managing large budgets to drive measurable customer acquisition.
  • Ability to operate in ambiguous, real-time environments tied to sports season demand.
  • Executive-level communication skills and experience leading agency relationships.

Culture & Benefits

  • Remote-first culture with required team and company offsites 2-3 times per year.
  • Unlimited PTO (flexible outside of the NFL season start).
  • 16 weeks of fully paid parental leave.
  • Comprehensive company-paid health, dental, and vision insurance for employees and dependents.
  • 5% 401k match and FSA.
  • Home office stipend.

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