Director, Web Growth (Ecommerce)

TL;DR

Director, Web Growth (Ecommerce): Driving web-based GMV and full-funnel performance with an accent on SEM strategy, CRO, and building net-new SEO/content capabilities. Focus on diagnosing funnel drop-offs, leading experimentation, and managing cross-functional growth levers to maximize customer lifetime value.

Location: Must be based in the United States

Salary: $220,000–$242,000 USD

Company

hirify.global is a mobile-first marketplace platform reimagining the event ticket industry to unite people through shared live experiences.

What you will do

• Own web-driven GMV and blended contribution economics as the primary business metric.
• Manage the paid search team and strategy while building SEO and content capabilities from scratch.
• Partner hands-on with Product and Engineering to drive CRO and funnel optimization.
• Establish a rigorous experimentation culture across landing pages and user flows.
• Build dashboards and operating cadences to maintain visibility into high-impact growth opportunities.
• Define the strategic relationship between web and app surfaces to optimize total customer lifecycle.

Requirements

• 8–12 years of experience in growth, web product, ecommerce, or CRO.
• 2–3+ years of experience owning a revenue or GMV number spanning multiple channels.
• Strong web product sense with the ability to diagnose funnel issues and drive technical fixes.
• Working fluency in paid search strategy and full-funnel economics (CAC/LTV, AOV).
• Proven track record of building new capabilities or teams from a lean starting point.
• Must be authorized to work in the United States.

Nice to have

• Background in marketplace, travel, or inventory-driven businesses.
• Experience managing SEO/content through agencies or contractors.
• Formal experimentation program design and pricing/promo strategy exposure.
• AI fluency for accelerating testing velocity and decision-making.

Culture & Benefits

• Competitive salary and equity package.
• Flexible PTO and wellness programs.
• Monthly hirify.global credits for events ($1,200/yr).
• Comprehensive medical, dental, and vision insurance.
• 401k, HSA, and pre-tax savings programs.
• Diverse family-forming benefits through Carrot Fertility.