Creator Specialist (Marketing)

TL;DR

Creator Specialist (Marketing): Managing end-to-end UGC campaigns and internal creator operations with an accent on creator communication, brief development, and database growth. Focus on optimizing campaign workflows, casting talent, and leveraging AI technologies to scale content production and drive client results.

Location: Must be based in Mexico

Company

A tech-enabled growth marketing firm that combines consulting, data intelligence, and proprietary technology to ignite revenue and brand recognition for global companies.

What you will do

• Lead communication with creators throughout UGC campaigns, from onboarding to final content delivery.
• Build and maintain creative briefs in collaboration with social strategists and clients.
• Oversee campaign deliverables to ensure deadlines are met and content aligns with brand goals.
• Recruit, onboard, and maintain relationships with a diverse roster of talent for the internal creator database.
• Cast creators by matching talent to specific brand needs and campaign objectives.
• Identify opportunities to improve processes and integrate AI technologies to enhance business operations.

Requirements

• Must be based in Mexico
• Proven experience managing creator or influencer campaigns from start to finish.
• Ability to build, edit, and manage creative briefs effectively.
• Strong familiarity with UGC and its role in modern marketing strategies.
• Ability to manage multiple projects and deadlines simultaneously.
• Confident working cross-functionally with creators, clients, and internal teams.

Culture & Benefits

• People-first firm valuing diversity in backgrounds and experiences.
• Focus on innovation, results, and data-driven marketing.
• Collaborative environment working with consultative marketers, creatives, and analysts.
• Opportunity to work with proprietary technology and AI-driven marketing tools.