Senior Performance Marketing & Communications Specialist (Aviation)

TL;DR

Senior Performance Marketing & Communications Specialist (Aviation): Driving visibility and commercial outcomes for the Borders business through integrated campaigns and PR with an accent on B2B performance and CXO thought leadership. Focus on translating business priorities into focused activity that supports pipeline development and strengthens market presence in border technology.

Location: Barcelona, Spain. Hybrid: Work from home up to 2 days/week

Company

A global leader in air transport communication and IT, providing technology and communication innovations to 95% of international airports.

What you will do

• Plan and deliver targeted B2B marketing campaigns to drive awareness and commercial outcomes across key markets.
• Manage external communications, including PR, op-eds, and media placements for new business wins and product announcements.
• Develop thought leadership content and support CXO positioning across external channels to build credibility.
• Own social media strategy and content delivery for the Borders business, monitoring engagement and reach.
• Define the narrative, messaging, and content direction for key events, such as the Borders Summit.
• Track KPIs and report on campaign performance to provide insights for data-driven decision-making.

Requirements

• 4 to 6 years of experience in performance marketing or integrated communications within a B2B environment.
• Strong writing skills in English at a publication-ready standard.
• Proven experience coordinating PR, social media, and multi-channel digital campaigns.
• Experience supporting executive thought leadership and working within a global matrix organization.
• Business degree in Marketing or Business; post-graduate qualification or MBA preferred.

Nice to have

• Experience in aviation, travel, or technology sectors.
• Previous experience in event positioning and communications.

Culture & Benefits

• Hybrid work model: Flex Week (up to 2 days WFH) and Flex Day options.
• Flex-Location: Ability to work from any location worldwide for up to 30 days per year.
• Employee Wellbeing: 24/7 Employee Assistance Program (EAP) and Champion Health personalized platform.
• Professional Development: Access to LinkedIn Learning, Microsoft Enterprise Skills, and Harvard Business Publishing.
• Inclusive environment operating across 200 countries and 60 different languages.