Sr Director, Conferences Marketing (AI)

Location: Stamford, Connecticut, United States; hybrid work environment

Base salary: USD 136,000–189,000 per year, plus an annual bonus or role-based sales incentive plan

Company

hirify.global provides business and technology research, analysis, and insights to enterprise leaders in approximately 90 countries and territories.

What you will do

• Partner with Marketing leaders to translate business needs into research briefs, data collection plans, analyses, and actionable recommendations.
• Design and execute global B2B primary research using qualitative and quantitative methods.
• Develop surveys, conduct interviews and focus groups, perform observational research, and run A/B experiments.
• Analyze internal, market, competitive, and customer data using advanced analytics tools and build repeatable dashboards.
• Deliver insights on buyer behavior, market trends, campaigns, event launches, and marketing performance to senior stakeholders.
• Establish research quality standards and integrate AI tools into research workflows responsibly and ethically.

Requirements

• Master’s degree or higher in Business, Social Sciences, Marketing Research, Statistics, or a related field.
• 8+ years of research experience, including at least 3 years in B2B market research across diverse geographies.
• Hands-on experience supporting Marketing teams and influencing marketing strategy and execution.
• Strong qualitative and quantitative research expertise, including survey platforms, interviews, focus groups, and A/B testing.
• Advanced analytics experience with R, Python, SPSS, SAS, or similar tools, plus experience with text data mining, syndicated data, and social listening.
• Experience managing complex projects, aligning cross-functional teams, and presenting recommendations to senior audiences.

Nice to have

• Agency or consulting experience.

Culture & Benefits

• Hybrid work model with flexibility to work virtually when productive and collaborate in person.
• Annual bonus or role-based, uncapped sales incentive plan, depending on the role.
• Generous paid time off and market-leading benefits.
• 401(k) match of up to USD 7,200 per year and discounted company stock purchase opportunity.
• Inclusive, collaborative environment with opportunities for professional growth and leadership development.