Director of Product Marketing (SaaS)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Director of Product Marketing (SaaS): Shaping product positioning, launches, and growth strategies for a headless CMS with an accent on technical narrative and sales enablement. Focus on translating complex technical capabilities into compelling narratives, driving GTM execution, and influencing revenue through analyst relations and CRO.
Location: Remote (USA)
Salary: $184,200 - $250,000
Company
is a headless CMS that enables marketers and developers to deliver structured and consistent content across websites, apps, and AI search.
What you will do
- Own and evolve core messaging and differentiated value propositions for developers, marketers, and enterprise buyers.
- Lead GTM strategy for major product and feature launches, aligning Product, Growth, Sales, and Content teams.
- Develop structured sales playbooks, battlecards, and ROI calculators to equip revenue teams.
- Define and lead the analyst relations strategy (Gartner, Forrester) and manage review platforms like G2.
- Collaborate with Growth and Web teams to optimize website conversion (CRO) and trial flows.
- Lead, mentor, and coach the Product Marketing team to deliver high-impact outcomes.
Requirements
- 8+ years of experience in Product Marketing, with at least 2+ years in a leadership role.
- Must be based in the USA
- Proven experience in a fast-growing B2B SaaS environment with strong understanding of PLG motions.
- Ability to read API documentation and hold detailed technical conversations with engineers.
- Exceptional communication skills and executive presence.
- Demonstrated AI literacy for productivity and decision-making.
Culture & Benefits
- Fully remote work environment with flexible schedules and a focus on work-life balance.
- Monthly remote work stipend and home office equipment package/upgrades.
- Comprehensive leave: 25 days annual leave, sick leave, and parental leave.
- Personal development fund for courses, books, and conferences.
- VSOP (Virtual Stock Option Plan) and annual international team-building trips.
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